Hill Point Montessori is a locally owned and
operated Montessori preschool and elementary school. Founded in 2011, the
authentic Montessori school serves children from preschool through sixth grade.
As part of their Montessori program, Hill Point allows students the freedom to
explore their curiosities within the curriculum as well as learn from older
children as well. This encourages children to love learning both academics as
well as everyday life skills such as cleaning up after themselves. Through ongoing
assessment, teachers guide students to turn their weaknesses into strengths as
they develop their interests and social skills.
To help Hill Point Montessori reach parents
interested in alternative schools and finding a match for developing their
children’s education, Hill Point Montessori has partnered with the SEO experts
at WSI Connect to develop their internet presence.
After collaborating on Hill Point Montessori to
understand their programs unique attributes, WSI conducted keyword research to
understand content areas of interest to prospective parents. This lead to the
development of an SEO program for Hill Point Montessori, including a new, SEO
optimized and mobile friendly website highlighting their programs for
prospective students and featuring an overview video with parents and student
testimonials, as well as an ongoing SEO program aimed at off-page optimization.
This off-page SEO optimization program will include including link building,
and blog development. From this work the following SEO pages have been
identified as key pages for increasing their online presence:
The offsite SEO program will focus on creating unique
content about Hill Point Montessori and the Montessori method. The
offsite blogs will be published on Blogger, WordPress, and Weebly websites.
WSI Connect is looking forward to the continued
success with developing the internet presence of this local Montessori School
and assisting them in celebrating children’s intellectual curiosity and social
New Jersey digital marketing agency, WSI
Web Systems, was hired by certified Quickbooks ProAdvisors, Edison Business
Solutions, to help boost their online web presence. Edison Business Solutions
helps the manufacturing and distribution sectors, as well as other business
industries, to fully understand financial aspects of their operations and how
to make better decisions that reduces costs and maximize profits. The business
consulting services of Edison Business Solutions offers a wide-range of
financial and software training, software setup and integration, training and
support. They specialize in Inventory Management Solutions for Manufacturers
Partnership and SEO Program with WSI Web
WSI Web Systems implemented AdaptiveSEO™ practices
into certified Quickbooks ProAdvisors’ website. Some of the on-page
optimization tasks accomplished by our New Jersey digital marketing team are,
but are not limited to:
research for a series of exact match and long-tailed keywords
optimization to ensure content targets specific keywords and addresses
restructure to optimize header tags and boost website speed performance for
both desktop and mobile users
Google Search Console and Google Tag Manager setup and syncing
WSI’s New Jersey-based digital marketing
firm has optimized Edison Business Solutions’ web pages with these targeted and
In addition to on-page
optimization, WSI Web Systems is implementing monthly off-page optimization
activities such as link building to help bolster keyword ranking and increase
Edison Business Solutions’ online web presence. These activities include Google
My Business optimization, business citation submission to top web directories,
press release syndication, and high-quality blogging on WordPress, Blogger, Weebly,
Crystal Findings Inc. is a beading supplies and findings store based in the Philadelphia area since 1996. Their customers are hobbyists who make custom jewelry for themselves, or for selling, as well as retail stores. They have a showroom in Philadelphia but historically most of their business has been mail and phone order. The company was flourishing until a few years ago and a big chuck of their business came from retail stores. But in recent years, failure to adapt to the changing e-commerce retail landscape sent a number of these retail stores out of business. This in turn has affected their business as well and they are looking to bring their sales up, back to the levels of a few years ago.
When the company came to WSI, we saw that they were using a Shopify store for ecommerce. But they knew that they had to move away from Shopify in order to have a more robust and SEO friendly web presence. They had already been working with a developer to build the new website, but that project had stalled due to the un-availability and the non-communication on part of the development team.
WSI was hired to help move the web development project along and then launch SEO to help bring in more sales from the ecommerce store. Since the owners do not want to waste any time in waiting for the website to be redesigned before starting SEO, the project is being completed in three phases.
Phase 1 – Import and organization of products into the newly setup Woocommerce platform, followed by launching the new website.
Phase 2 – Implementing the on-page SEO work
Phase 3 – Moving on to off-page SEO work along with doing a website redesign, incorporating the principles of CRO .
Currently, the Phase 1 has been complete. As part of Phase 2, we are optimizing the site for the following main keywords, among others –
Castlebrook Media, a leading Columbus Ohio advertising agency, has partnered with WSI to deliver world-class SEO services to Infinite Smiles. Infinite Smiles is a dentist office, founded by Dr. Neal Patel, servicing Powell OH and Columbus OH.
Infinite Smiles utilizes the latest in dental technology to take dentistry to the next level. Each staff member’s education and experience are well beyond the norm for your typical dental practice. Additionally, Infinite Smiles offers a full spectrum of dental services from routine cleanings and examinations to smile makeovers and teeth restoration. Dr. Patel and his highly trained staff are renowned for making patients comfort a priority and for consistently raising the level of dental care available to the people of Ohio.
Dr. Patel holds a bachelor’s degree in molecular genetics, as well as his DDS. Additionally, he has trained under some of the most world-renowned authorities in restorative, aesthetic, and neuromuscular dentistry. He travels extensively around the US, Canada and overseas, training other doctors in the use of modern dental technology.
On page SEO for Infinite Smiles is complete and you can see examples of their optimized pages here:
The off-page optimization is ongoing for Infinite Smiles. In addition to registering the company in various business directories, we also do on page blogging, 3rd Party blogging, as well as blogs posted on Blogger, WordPress, Weebly, Medium, and Wix. These blog posts will have topics ranging from orthodontics, cosmetic dentistry, oral surgery, to the new advances in dentistry.
These combined on-page and off-page optimization efforts should start to move Infinite Smiles up in the rankings. Monthly reporting will be conducted with key leadership to keep them informed of the progress we are making.
Artisan Capital Partners, an industrial baking equipment supplier, has partnered with WSI to implement an SEO program to deliver their message to a greater audience. Artisan Capital Partner aims to create liquidity events for companies from industrial bakery assets. Industrial baking equipment is capital intensive to install and requires specific skills to resell. Artisan Capital Partners help companies identify the value of their equipment, assist in dismantling, then refurbish and resell the equipment. Their experience and strategic partnerships help to maximize value, simplify the process, and reduce the risk to bakeries. As a buyer and seller of industrial baking equipment, Artisan Capital Partners also provides a quality secondary market, allowing other companies to access baking production line equipment at a high value.
WSI’s custom SEO program aims to improve website performance and long-term search engine rankings. This started with on-page optimization, including an audit of the website’s SEO optimization, keyword research and selection, and developing SEO optimized pages. This work is followed by an ongoing link building program including off-site blog and social media creation and syndication. After discussing business goals with Artisan Capital Partners and completing the website audit and extensive keyword research, the following 3 SEO page themes were developed:
WSI will continue SEO efforts to elevate Artisan Capital Partners search engine page ranks and lead captures onsite. This work will include keyword optimized blogs and social media content development that highlight Artisan Capital Partners benefits. This content will assist to create direct and indirect traffic to the site to boost the page rank. These blogs will be posted on Weebly, WordPress and Blogger.
This work has already begun to be tracked and website performance benchmarks well-characterized. WSI is encouraged by initial results and excited to be part of the growth of Artisan Capital Partners.