Author Archive

Hill Point Montessori Engages WSI for a New Website and SEO Campaign

Hill Point Montessori is a locally owned and operated Montessori preschool and elementary school. Founded in 2011, the authentic Montessori school serves children from preschool through sixth grade. As part of their Montessori program, Hill Point allows students the freedom to explore their curiosities within the curriculum as well as learn from older children as well. This encourages children to love learning both academics as well as everyday life skills such as cleaning up after themselves. Through ongoing assessment, teachers guide students to turn their weaknesses into strengths as they develop their interests and social skills.

To help Hill Point Montessori reach parents interested in alternative schools and finding a match for developing their children’s education, Hill Point Montessori has partnered with the SEO experts at WSI Connect to develop their internet presence.  

After collaborating on Hill Point Montessori to understand their programs unique attributes, WSI conducted keyword research to understand content areas of interest to prospective parents. This lead to the development of an SEO program for Hill Point Montessori, including a new, SEO optimized and mobile friendly website highlighting their programs for prospective students and featuring an overview video with parents and student testimonials, as well as an ongoing SEO program aimed at off-page optimization. This off-page SEO optimization program will include including link building, and blog development. From this work the following SEO pages have been identified as key pages for increasing their online presence:

The offsite SEO program will focus on creating unique content about Hill Point Montessori and the Montessori method.  The offsite blogs will be published on BloggerWordPress, and Weebly websites.

WSI Connect is looking forward to the continued success with developing the internet presence of this local Montessori School and assisting them in celebrating children’s intellectual curiosity and social developing.

This blog was originally posted at: https://blog.wsiconnect.com/hill-point-montessori-engages-wsi-for-a-new-website-and-seo-campaign

Certified Quickbooks Proadvisors, Edison Business Solutions Teams Up with WSI Web Systems for SEO

New Jersey digital marketing agency, WSI Web Systems, was hired by certified Quickbooks ProAdvisors, Edison Business Solutions, to help boost their online web presence. Edison Business Solutions helps the manufacturing and distribution sectors, as well as other business industries, to fully understand financial aspects of their operations and how to make better decisions that reduces costs and maximize profits. The business consulting services of Edison Business Solutions offers a wide-range of financial and software training, software setup and integration, training and support. They specialize in Inventory Management Solutions for Manufacturers and Distributors.

Partnership and SEO Program with WSI Web Systems

WSI Web Systems implemented AdaptiveSEO™ practices into certified Quickbooks ProAdvisors’ website. Some of the on-page optimization tasks accomplished by our New Jersey digital marketing team are, but are not limited to:

  • Keyword research for a series of exact match and long-tailed keywords
  • Content optimization to ensure content targets specific keywords and addresses audience’s needs
  • Website restructure to optimize header tags and boost website speed performance for both desktop and mobile users
  • Schema implementation
  • Google Analytics, Google Search Console and Google Tag Manager setup and syncing

WSI’s New Jersey-based digital marketing firm has optimized Edison Business Solutions’ web pages with these targeted and relevant keywords:

In addition to on-page optimization, WSI Web Systems is implementing monthly off-page optimization activities such as link building to help bolster keyword ranking and increase Edison Business Solutions’ online web presence. These activities include Google My Business optimization, business citation submission to top web directories, press release syndication, and high-quality blogging on WordPress, Blogger, Weebly, and Tumblr.

WSI monitors client’s web visibility progress every month.  The key points which will be measured include rankings, organic traffic, and website conversions. Our main objective is to increase business opportunities to boost site traffic and improve web visibility of Edison Business Solutions’ website locally and on a national level. Original blog post published in: https://www.wsiwebsystems.com/certified-quickbooks-proadvisors-edison-business-solutions-teams-wsi-web-systems-seo/

A Large Online Beading and Jewelry Making Supply Store Enlists WSI to help Revive their Business

 

Crystal Findings Inc. is a beading supplies and findings store based in the Philadelphia area since 1996. Their customers are hobbyists who make custom jewelry for themselves, or for selling, as well as retail stores. They have a showroom in Philadelphia but historically most of their business has been mail and phone order. The company was flourishing until a few years ago and a big chuck of their business came from retail stores. But in recent years, failure to adapt to the changing e-commerce retail landscape sent a number of these retail stores out of business. This in turn has affected their business as well and they are looking to bring their sales up, back to the levels of a few years ago.

When the company came to WSI, we saw that they were using a Shopify store for ecommerce. But they knew that they had to move away from Shopify in order to have a more robust and SEO friendly web presence. They had already been working with a developer to build the new website, but that project had stalled due to the un-availability and the non-communication on part of the development team.

WSI was hired to help move the web development project along and then launch SEO to help bring in more sales from the ecommerce store. Since the owners do not want to waste any time in waiting for the website to be redesigned before starting SEO, the project is being completed in three phases.

Phase 1 – Import and organization of products into the newly setup Woocommerce platform, followed by launching the new website.

Phase 2 – Implementing the on-page SEO work

Phase 3 – Moving on to off-page SEO work along with doing a website redesign, incorporating the principles of CRO .

Currently, the Phase 1 has been complete. As part of Phase 2, we are optimizing the site for the following main keywords, among others –

Jewelry Making Supplies – https://www.crystalfindings.com/product-category/custom-jewelry-making-supplies/

Sterling Silver Beads – https://www.crystalfindings.com/product-category/sterling-silver-beads-findings/

Swarovski Crystal Beads – https://www.crystalfindings.com/product-category/swarovski-crystal-beads/

Gold Filled Beads – https://www.crystalfindings.com/product-category/gold-filled-beads-findings/

Stone Bead – https://www.crystalfindings.com/product-category/stone-beads/

In preparation for Phase 2, the off page optimization, we have created blogging profiles for Crystal Findings on the following portals – Weebly, WordPress, Blogger and Medium.

With this setup in place, we are now moving to off-page activities for crystalfindings.com, which includes creating high quality content for their brand and products, among other things.

We are very excited at this stage in the project and very confident that we will soon be able to bring in more online sales for the company and help them transition successfully into the digital age.

 

This blog was originally published at https://www.wsipromarketers.com/blog/online-beading-jewelry-making-supply-store-enlists-wsi-revive-business/

CastleBrook Media Teams up with WSI to provide SEO for Premier Ohio Dentist Office

Castlebrook Media, a leading Columbus Ohio advertising agency, has partnered with WSI to deliver world-class SEO services to Infinite Smiles.  Infinite Smiles is a dentist office, founded by Dr. Neal Patel, servicing Powell OH and Columbus OH.

 

Infinite Smiles utilizes the latest in dental technology to take dentistry to the next level.  Each staff member’s education and experience are well beyond the norm for your typical dental practice.  Additionally, Infinite Smiles offers a full spectrum of dental services from routine cleanings and examinations to smile makeovers and teeth restoration.  Dr. Patel and his highly trained staff are renowned for making patients comfort a priority and for consistently raising the level of dental care available to the people of Ohio.

 

Dr. Patel holds a bachelor’s degree in molecular genetics, as well as his DDS.  Additionally, he has trained under some of the most world-renowned authorities in restorative, aesthetic, and neuromuscular dentistry.  He travels extensively around the US, Canada and overseas, training other doctors in the use of modern dental technology.

 

On page SEO for Infinite Smiles is complete and you can see examples of their optimized pages here:

 

https://www.infinitesmilesdentistry.com/about-us/dentist-columbus-ohio/

 

https://www.infinitesmilesdentistry.com/about-us/dentist-powell-ohio/

 

https://www.infinitesmilesdentistry.com/our-services/cosmetic-dentistry/orthodontist-columbus-ohio/

 

https://www.infinitesmilesdentistry.com/our-services/cosmetic-dentistry/dental-implants-columbus-ohio/

 

https://www.infinitesmilesdentistry.com/our-services/emergency-dentist-columbus-ohio/

 

https://www.infinitesmilesdentistry.com/our-services/oral-surgeon-columbus-ohio/

 

The off-page optimization is ongoing for Infinite Smiles.  In addition to registering the company in various business directories, we also do on page blogging, 3rd Party blogging, as well as blogs posted on Blogger, WordPress, Weebly, Medium, and Wix.  These blog posts will have topics ranging from orthodontics, cosmetic dentistry, oral surgery, to the new advances in dentistry.

These combined on-page and off-page optimization efforts should start to move Infinite Smiles up in the rankings. Monthly reporting will be conducted with key leadership to keep them informed of the progress we are making.

This blog post originally appeared at: https://wsiexpertinternetmarketing.com/blog/castlebrook-media-teams-up-with-wsi-to-provide-seo-for-premier-ohio-dentist-office/

 

Image Caption and Description: Dr. Patel reviews a dental case with a patient to prepare for treatment.

Alt Text: Infinite Smiles Dentist

Industrial Baking Equipment Supply Company Partner’s With WSI for SEO

Artisan Capital Partners, an industrial baking equipment supplier, has partnered with WSI to implement an SEO program to deliver their message to a greater audience. Artisan Capital Partner aims to create liquidity events for companies from industrial bakery assets. Industrial baking equipment is capital intensive to install and requires specific skills to resell. Artisan Capital Partners help companies identify the value of their equipment, assist in dismantling, then refurbish and resell the equipment.  Their experience and strategic partnerships help to maximize value, simplify the process, and reduce the risk to bakeries. As a buyer and seller of industrial baking equipment, Artisan Capital Partners also provides a quality secondary market, allowing other companies to access baking production line equipment at a high value.

 

WSI’s custom SEO program aims to improve website performance and long-term search engine rankings. This started with on-page optimization, including an audit of the website’s SEO optimization, keyword research and selection, and developing SEO optimized pages.  This work is followed by an ongoing link building program including off-site blog and social media creation and syndication. After discussing business goals with Artisan Capital Partners and completing the website audit and extensive keyword research, the following 3 SEO page themes were developed:

 

 

 

WSI will continue SEO efforts to elevate Artisan Capital Partners search engine page ranks and lead captures onsite. This work will include keyword optimized blogs and social media content development that highlight Artisan Capital Partners benefits. This content will assist to create direct and indirect traffic to the site to boost the page rank. These blogs will be posted on Weebly, WordPress and Blogger.

 

This work has already begun to be tracked and website performance benchmarks well-characterized. WSI is encouraged by initial results and excited to be part of the growth of Artisan Capital Partners.

 

This blog was originally posted at: https://wsiconnect.com/blog/industrial-baking-equipment-supply-company-partners-with-wsi-for-seo/  

OUR CORPORATE PARTNERS

partners
Call Us:
847-430-6842