So, what do you know about PPC (that is, pay-per-click advertising)? If you’ve done some marketing for your business or company, you probably know that PPC entails bidding on keywords, paying for clicks and driving traffic to your website. If that’s what you know, then you’re not alone since that’s how most people view PPC. But there’s an alternative, advanced understanding of PPC that only the best in the digital marketing world are leveraging…and we’re here to let you in on the secret!
The fact is, PPC is about more than just clicks, conversions and Google searches, and the sooner you can grasp the how and why, the faster you’ll be able to get a jump on your competitors. That’s where our free webinar comes in! During this month’s feature, Discover the 5 Hidden Powers of PPC, paid search expert Jack Porter-Smith will provide actionable insights on how PPC can transform your SEO strategy, expand your brand’s reach to new audiences and totally change the way you use and measure conversion rate. He’ll also shed some light on how you can play sleuth and find valuable information about what your competitors are doing with their digital marketing. And finally, Jack will discuss how PPC lets you reach your customers at the most optimal times across all devices – with or without their permission. This is seriously good stuff that you do not want to miss!
At the end of the webinar, you’ll have a whole new outlook on PPC and understand that it can and should be an integrated part of your overall digital marketing strategy (and not solely a traffic pusher). Armed with this knowledge, you can immediately take your campaigns to the next level.
So once again, we invite you to learn more about PPC in our FREE monthly digital marketing webinar, Discover the 5 Hidden Powers of PPC. The webinar will be held on Thursday, February 27th at 10am CDT. Full details below:
DATE: Thursday, February 27, 2014
TIME: 11:00AM – 12:00PM (EST)