Archive for December, 2016

South Jersey Painting contractors hired WSI to enhance their online presence

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Pizzazz Painting  is one of New Jersey’s most reputable and well known full service painting companies servicing the New Jersey tri-state area for over 20 years.  Pizzazz painting specializes in Residential Interior and exterior painting and commercial painting. Pizzazz Painting is a family-owned company dedicated to the highest quality and service. They offer personal attention to every client; no job is too large or too small.

Pizzazz Painting provides quality paint and attention to detail while working in a prompt and professional manner. Free Professional Color Consultation is included with all projects! We are experts in Interior Design and Color Coordination.

WSI was hired to help Pizzazz Painting build their online presence by developing a new responsive Website and implementing an SEO strategy.  The new website is mobile friendly and user friendly www.pizzazzpainting.com  and we are now implementing a Local SEO strategy including Keyword research, Local citations, content marketing, and a blogging strategy to help build traffic and backlinks to the site.

The initial on-site optimization effort included development of 4 pages based on key Services.  You can see the optimized service pages by clicking on the links below:

Exterior Painting

Interior Painting

Commercial Painting

Decorative Painting

Initial off page strategy includes an intensive blogging effort. These high quality blogs are syndicated to WIX, Weebly, Blogger, Tumblr and Google +. WSI is also doing regular social media postings to facebook

Each month of the SEO implementation is monitored and carefully tracked. Key metrics include links, rankings, organic visits and leads from organic visitors.

This post originally appeared at:  https://www.wsiworld.com/madhuchadha/?ic=blog

WSI Adds Ninth Community to SEO Project for MorningStar

Senior Living Communities

Senior Living Communities

WSI Digital Marketing has recently launched SEO efforts for MorningStar Assisted Living and Memory Care of Boulder, part of the MorningStar network of over 20 senior living communities located in the Western US.

Previously, WSI has optimized the web pages of the Arcadia, Arrowhead, Fountain Hills, Sparks, Ft. Collins, Billings, Jordan and Bear Creek locations and all are showing excellent results. Based on these results, MorningStar has been continuously expanding its engagement with WSI, and is likely to do so in the future as well.

The latest community to benefit from WSI’s SEO is MorningStar of Boulder which, of course, is located in Boulder Colorado, just North of Denver.

For the on-page optimization, we focused on 2 pages on the MorningStar site.  Since each community offers a different mix of services and focused geographic areas, the keywords mapped to the pages differ across communities.  You can see the pages optimized for the Boulder community here:

http://www.morningstarseniorliving.com/communities/morningstar-of-boulder/

http://www.morningstarseniorliving.com/communities/morningstar-of-boulder/senior-living-communities/

With the SEO optimized pages now up on the site the off page optimization is beginning.  Initial off page strategy includes citation building for the community as well as an intensive blogging effort. These high quality blogs will be syndicated to WordPress, Weebly, Blogger and Tumblr.

Each month of the SEO implementation will be monitored and carefully tracked along with the other communities.  Key metrics that will be measured include links, rankings, organic visits and leads from organic visitors.

We fully expect to see the same results for Boulder that we are seeing at the other eight MorningStar communities.

 

This post originally appeared at:  http://www.wsiexpertinternetmarketing.com/our-blog/wsi-adds-ninth-community-to-seo-project-for-morningstar

Castlebrook Media Teams up with WSI to Provide SEO for Columbus Auto Dealership

Used Car Dealers in Columbus Ohio

Used Car Dealers in Columbus Ohio

WSI has partnered with Castlebrook Media, a leading Columbus Ohio advertising agency to deliver world class SEO services to Dan Tobin Chevrolet Buick GMC.

While there are many new and used car dealers in Columbus, Ohio, Dan Tobin Chevrolet Buick GMC stands out among the competition.  They offer a large selection of new, certified pre-owned and used trucks and cars, take pride in their professional approach to assisting their customers in finding the most suitable vehicle for their budget as well as helping them  through the financing and trade-in process. Dan Tobin Chevrolet is one of the newest Chevy dealers Columbus Ohio has seen in a while, having opened in 2015, and their extensive inventory includes the full lineup of Chevrolet’s coupes, hatchbacks, convertibles, sedans and SUVs in a range of colors and models.

A longtime client of Castlebrook Media for traditional advertising, Dan Tobin was seeking a more comprehensive approach to Search Engine Optimization (SEO), and naturally turned to Castlebrook for guidance. To better serve their client in this area, Castlebrook reached out to WSI in order to bring WSI’s global expertise in SEO to bear on improving Dan Tobin’s visibility in the search engines.

The SEO will focus on two primary areas: Used Vehicle Sales and Chevrolet Vehicle Sales. In addition, it will be designed to improve both the ranking of the Dan Tobin web site as well as the increasingly important Google Maps listings for the dealership. After comprehensive keyword research, specific keywords were selected and 19 new SEO optimized pages were created.  Then, employing advanced on-page optimization techniques, the pages were perfectly optimized for the selected keywords and their stems.  Here are links to the 19 pages that were added:

Used Cars Columbus Ohio

Used Cars for Sale in Columbus Ohio

Used Car Lots in Columbus Ohio

Used Car Dealerships in Columbus Ohio

Used Trucks for Sale in Columbus Ohio

Used Car Dealers in Columbus Ohio

Certified Pre Owned Cars

Used SUV for Sale

GMC Trucks for Sale

Buick Enclave for Sale

Chevy Dealership

Chevy Trucks for Sale

Chevy Cars for Sale

Chevy Camaro for Sale

Chevy Tahoe for Sale

Chevy Silverado for Sale

Chevy Colorado for Sale

Chevy Equinox for Sale

Chevy Suburban for Sale

 

With the on-page optimization complete, the SEO will now focus on improving the popularity of the new SEO pages through a comprehensive content marketing program. This program will include registering both the Chevy showroom and the Buick GMC showroom in local business directories, posting on its Google+ pages, posting to several popular blogging platforms Tumblr, WordPress, Blogger, Storify, and Weebly.

 

Each month of the SEO implementation will be monitored and carefully tracked.  Key metrics that will be measured each month include links, rankings, organic visits and leads from organic visitors.

 

This post originally appeared at: http://www.wsiexpertinternetmarketing.com/our-blog/castlebrook-media-teams-up-with-wsi-to-provide-seo-for-columbus-auto-dealership

 

WSI Engaged for Air Charter Company Website Redesign and SEO Initiative

WSI announces that it has recently partnered with Air Charters Inc. of Teterboro NJ to provide a digital rebranding and redesign of their website and other digital assets, as well as a comprehensive paid and organic digital marketing initiative.  The new website ca be viewed at http://www.airchartersjets.com

Air Charters Inc. is a private jet charter company based in Teterboro New Jersey with its own fleet of Learjet and Gulfstream aircraft.  They have been in the aviation industry for more than 30 years and are a full service private jet charter and management company offering private jet rental services and aircraft management in the New York Metro area, but flying globally. Air Charters’ client demographic is corporate executives looking to hire a private jet for convenient and discreet business related travel or for private individuals and groups looking to travel in style and luxury away from the hassles of commercial airline travel.

Air Charters also offers comprehensive and affordable Jet Aircraft Management Services, including charter offset management whereby owners of jets can offset the cost of maintaining and flying their jets by chartering them when they’re not being used. With its unique experience running aircraft, and its presence right on the tarmac at Teterboro Airport, Air Charters represents one of the best value propositions in the jet aircraft management world.

WSI Marketing Program for National Brand Development

WSI consulted on the re-design and development of the Air Charters Inc new website, and constructed a broad national marketing program, which is geared towards executive and private travelers looking to charter private planes for their travel needs or wanting to have their private jets operations managed by a third party.  The program is designed to create awareness on the time saving and convenient advantages of private jet charter for busy business executives as well as for individuals looking for private specialty travel.

Through its elite national branding program, WSI customized a content strategy for Air Charters through on-page and off-page activities. Using our unique and proprietary techniques of Search Engine Optimization, WSI conducted an in-depth keyword study in order to better understand how customers search for terms related to private jet rental. These key search terms were then correlated into the website through strategically written web copy.  WSI’s National SEO Program will also produce quality blog, graphic, social media and video content to syndicate on external web properties including Tumblr, WordPress, Blogger and Weebly in addition to several other content distribution platforms.

“We are extremely pleased with the visuals and content of our new website and social properties and new leads have already started arriving in at 50% more than previously.” Says Susan Bopp, president of the company. “We are confident that combined with the robust marketing strategy presented to us by WSI, our business leads and ROI will continue to increase.”

Call WSI for a Digital Branding Overview

No one has more experience in creating a digital brand than WSI having done this for hundreds of clients over our 20 year history.  If you are contemplating a rebrand of your company or franchised business, you owe it to yourself to call us today.

This report was originally published at http://www.wsinetmarketing.com/wsi-private-jet-charter-company/

WSI Partners with HomeWorks to Deliver Award Winning Senior Care

United Methodist Communities

WSI announces that it has recently been awarded the contract to introduce HomeWorks by United Methodist Communities, an in-home senior care service covering central New Jersey.  The initiative is part of the United Methodist Communities continuing non-profit mission to bring the finest care and support to senior citizens throughout the state.

WSI designed and implemented http://www.homeworks.umcommunities.org as the backbone of the new marketing effort to introduce their home health aid service to seniors and their families. The website retains the branding of the main corporate site at http://www.umcommunities.org, but expands and the type of services provided by the brand as well as their unique non-profit mission.

WSI was engaged to do the web design and implementation, as well a provide all the copywriting and SEO operations for the new business initiative. WSI engaged in a detailed business analysis with its UMC partners and produced substrategies for a number of the most unique aspects of the UMC offering. These marketing treatments seek to differentiate UMC HomeWorks services in a crowded New Jersey home health aide market.

This business discussion informed extremely detailed Search Term research across specific NJ counties and towns. As a result WSI created SEO optimized page content on a number of topics which marry searcher’s intent to the unique service offering of the brand.

The WSI Digital Marketing Program

Through its elite regional branding program, WSI customized a content strategy for HomeWorks through on-page and off-page activities. Using our unique and proprietary techniques of Search Engine Optimization, WSI conducted an in-depth keyword study in order to better understand how customers search for terms related to the home health care industry in NJ. These key search terms were then correlated into the website through strategically written web copy.  WSI’s SEO Program will also produce quality blog, graphic, social media and video content to syndicate on external web properties including Tumblr, WordPress, and Weebly and Blogspot in addition to several other WSI proprietary content distribution platforms.

 Call WSI for a Digital Branding Overview

No one has more experience in creating a digital brand than WSI having done this for hundreds of clients over our 20 year history.  If you are contemplating a rebrand of your company or franchised business, you owe it to yourself to call us today.

This blog originally published on http://www.wsinetmarketing.com/WSI-partnership-UMC-HomeWorks/

 

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