Lamanna Stone, a family owned and operated stone yard in Cape May County, NJ
has engaged WSI to develop their online presence. Lamanna Stone was looking to re-brand and build a complete online presence by launching a new website, www.lamannastone.com, build presence with local SEO and begin to develop their social profile.
In business for just under 20 years, Vince Lamanna recognized the need for a stone supplier in the southern New Jersey. He was dedicated to the vision that he could offer quality products and services at a competitive price to both residential and commercial clients. The business has continued to expand well beyond the ”stone yard” into hardscape products and garden décor. Lamanna Stone provides a variety of natural stone products to be used both functionally and aesthetically.
The new site features natural stone, landscape accessories, hardscapes materials and various decorative stone products available from their main location in Cape May Court House, NJ.
Lamanna Stone’s new website was built with the idea that imagery sells product. WSI’s primary objectives are to optimize the site through local SEO, enhance social profiles, and, visual representation of their products.
This post originally appeared: https://www.drivenbywsi.com/lamanna-stone-wsi- web-development.
Country Greenery, a Cape May County New Jersey full service landscape-Garden Center has engaged WSI Digital Marketing to build a new website, and create content to improve online awareness, promote their specialty services—pottery design, container gardening, and, landscape design.
The goal of the engagement is to boost online visitations, establish a platform for lead generation, and, enhance brand image.
WSI designed the new website, www.countrygreenerycapemay.com , and optimized 7 pages for the initial launch in October, 2017. Keyword research was conducted to determine the search behavior in the Cape May county and surrounding areas, including the Philadelphia suburban market for garden center and landscape services. It was determined to include “cape may” in the root domain, as Cape May is a key search term for southern New Jersey.
Below are some examples pages from the initial optimization:
Since the new website was launched after the key summer season for this business, the client is gearing up for spring 2018 to fully evaluate the impact of their new online presence. Analytics will be charted using 2018 as the baseline for comparison and improvement.
Off-page optimization has been completed with Facebook, and, Google + will be added. The off-page optimization plan includes ongoing content creation and syndication monthly. This will include blogs, directory listings, and social media posts all designed to build links and social focus around keywords per above.
The blogs will be syndicated to Tumblr, WordPress, and Blogger.
About Country Greenery:
Country Greenery Garden Center is a family owned and operated garden center/landscape design business since 1985 in Cape May County, New Jersey. The Parker family—Mike, Gloria, Karin and Alicia are all active participants in the day-to-day operation of the business.
Due to the rapid expansion of the floral design business, the family recently opened a new facility to handle the volume. That business is called blooms.
WSI has also been engaged to build a new site for blooms, which will launch before the end of 2017.
Southwest Brain Performance Centers specializes in neuro-metabolic treatment and their clinic is staffed by a caring and progressive team of practitioners, experienced in managing complex cases.
At SWBPC, they enhance the very best of the physical medicine of Chiropractic Care with high-level specialization in Functional Neurology, Endocrinology and Immunology.
SWBPC hired WSI to improve their online visibility and presence so that they reach to more people with their services.
Following pages have been optimized with relevant keywords for their website:
With the SEO optimized pages now up on the site, the off page optimization is now beginning. Initial off page strategy includes citation building as well high quality syndicated blogging at WordPress, Weebly,Blogger, Tumblr and Medium.
Monthly progress will be carefully monitored. With a successful strategy and conversion driven website, we expect to increase both their visibility in SERPs as well as driving more traffic to their clinics.
For further details around the marketing strategies and results of WSI including SEO, SEM, and SMO, please feel free to get in touch with us.
Affordable Telephone Systems is expanding their reach with additional SEO services to target the San Diego area with their VoIP phone systems. WSI has put them on page 1 of Google search for all their main products and services in their home town of Ventura, California. Affordable Tel is now expanding their services to San Diego and WSI is building location optimized pages to support the business initiative.
The goal of the expansion is to gain market share in San Diego for VoIP business phones.
Link Building, blogging, and social posting will support the effort to raise awareness of their expanded territory. This off-page optimization will include Facebook, Twitter, and Google+ as well as blogs syndicated to Tumblr, WordPress, and Blogger.
About Affordable Telephone Systems: Affordable Tel, is a locally owned and operated business offering VoIP phone systems, cloud-based phone systems, and business phone and cabling services. Affordable Telephone Systems has offices in Ventura and Austin.
Nohr’s RV Center, a family owned RV center in Tracy, California, recently partnered with WSI to increase traffic to their website. Nohr’s is currently run by the third generation of the family that started the business in 1963. They sell both new and used RVs in a variety of sizes, in addition to offering service and maintenance for RVs. Nohr’s also buys used RV’s as well as taking them in on consignment.
Owner Shanw Nohr has aggressive goals for growth over the next several years and WSI was brought in to optimize their website through keyword research and paid per click campaigns. These strategies will improve their performance through Google organic search and Google paid search.
In addition to the onsite optimization, WSI has implemented an offsite digital marketing strategy as well. This includes creating new blogs and unique content on WordPress, Blogger, and Tumblr.
Implementation is already well underway and is playing a significant role in moving current RV inventory.
